Show Up, Be Consistent & Surprise Your Clients
Why being there (and a little extra) wins trust, builds loyalty, and creates WOW moments
🌟Let’s Talk About Showing Up (The Real Secret Sauce)
Hey friend 👋
You ever notice how some businesses in Dorset just feel more present? Like they’re always there at the right time, with the right vibe?
It’s not magic. It’s consistency, a bit of automation, and a sprinkle of daily surprise.
In this edition, I’m showing you a super simple way to:
Show up for your clients (even when you’re asleep 😴)
Stay consistent in how you talk to them
And drop tiny surprises that make them say “WOW, that was awesome!”
Ready? Let’s dive in. This one’s packed with good stuff. 🧃
📚 Table of Contents
🎯 The 3-Part Secret Formula (SCS Method)
Let me tell you what I use every day to WOW people — it’s called SCS:
✨ 1. Show Up (Be Reliable)
People love when you’re there.
Set up a chatbot or voice assistant to answer quick questions — even at midnight. It’s like a shop that never closes!
➡️ One florist I know added a 24/7 WhatsApp bot. Guess what? They saw 22% more late-night orders! 🤯
✨ 2. Be Consistent (Same Voice, Every Time)
Use simple tools to make sure your tone always sounds like you — friendly, helpful, calm.
Use copy-paste templates or even AI prompts that follow your tone-of-voice cheat sheet. Like having your best staff member on repeat!
➡️ I schedule birthday messages, check-ins, and review asks with Zapier. Set it, forget it, and still feel personal.
✨ 3. Surprise! (Give Them a Bit of Magic)
Surprises make you memorable. Could be:
A discount out of the blue 🎁
A smiley note after a purchase 😊
A personal thank-you video 🎥
➡️ One trick I use: if someone views 3+ help articles, I send them a friendly "Need help finding something?" message automatically.
Tiny moments. Big impact.
✍️ One Magic Prompt To Use This Week
Here’s a ready-made prompt to drop some delight today:
Prompt: "Write a friendly follow-up email to a returning customer who just placed an order. Add a personal-sounding thank-you, offer a discount code for their next purchase, and recommend one related product they might love. Keep it warm, human, and brand-aligned."
Use this with any AI writing tool like ChatGPT, Jasper, or Copy.ai. Easy wins!
📊 Awesome Stat You’ll Want to Know
🧠 “Brands that reply within 5 minutes are 100x more likely to get the sale.” – Harvard Business Review
That’s a huge difference. Automation makes this possible. Being fast = being trusted.
🧰 Tool I Think You’ll Love
Bonjoro – this tool lets you send personal video messages (without doing one at a time).
Say “Thanks!” in 15 seconds and your client will never forget it. Use it after reviews, sign-ups, purchases – anywhere a little heart goes a long way. 💛
🧠 Your Weekly Challenge
✨ This week’s challenge: Pick ONE spot in your client journey where you could:
Show up better
Sound more like you
Or drop a little surprise
Automate it. Try it. See the magic.
Reply and tell me how it went! I’d love to hear. 💬
🎁 Quick Wrap-Up & What’s Next
You’re amazing for reading this far.
Here’s the big idea:
Be there.
Be you.
Add surprise.
That’s how we build trust, loyalty, and love in our business. And with a little help from AI, you can do it every single day. 💪
Coming up next: How local businesses in Dorset can Use AI to Sound MORE Human (Not Less) – stay tuned!
📚 Sources + More Cool Stuff
Wanna read more? Check out past editions or hit reply and let me know what you’re curious about.
You’re doing amazing. Keep showing up 💥
🤖 Need Help Building a Bot That Feels Human?
If you’re a local business in Dorset, guess what? You're not alone on this journey.
At Better Seen Online, we specialise in helping Dorset businesses like yours create AI-powered chatbots and voice bots that feel warm, personal, and helpful — not robotic or awkward.
Whether you're:
A busy dental clinic needing a 24/7 receptionist 🦷
A restaurant wanting to answer FAQs on WhatsApp while you’re flipping burgers 🍔
Or a salon looking to take bookings automatically after hours 💇♀️
We’ve got the tools — and the heart — to help you build something awesome.
Here’s What We Can Help With:
🤖 Chatbots for websites, Facebook Messenger, Instagram or WhatsApp
🎙️ Voice bots that answer calls, take bookings, and pass to a real person if needed
💬 Scripts that sound like you – friendly, local, and real
📈 Full setup, testing, and even ongoing tweaks (because nothing’s set-it-and-forget-it)
💡 Most of our clients say they wish they started sooner. The extra time saved — and happier customers — is the real win.
👉 Want to chat about what’s possible? Let’s Talk — no pressure, just real advice and friendly faces (who live right here on the Jurassic Coast too 🌊).